A model kitchen, if ever there was one: Two full and distinct ones are on display, along with a comprehensive library of cabinetry, granite, tile and lighting.
BY PETER JONES
Anyone who has tried to coordinate the remodeling of their own kitchen or bathroom has learned a thing or two about juggling. If they could catch the perfect floor tile in one hand, maybe they could coordinate a contractor with the other while synchronizing the sink and cabinetry with their two feet.
The typical motivation—to save money—by going piecemeal in a super-sized home center with a handyman does not typically pay off, according to Neil Maday, owner of Greenwood Cabinets & Stone, a full-service design and sales showroom in Littleton.
“They all assume that we’re going to be more expensive, when in fact we’re actually the same or less for twice the service,” he said. “Those stores make a killing on special orders.”
Contrast those hardware superstores with Greenwood, a showroom that manages the sales, design and installation of almost everything—including the kitchen sink.
“It’s almost one-stop shopping,” Maday said. “We coordinate the whole damn thing.”
The few things Greenwood does not do for kitchens and bathrooms—hardwood flooring and painting, for example—are referred to a team of the firm’s trusted contractors.
“We only recommend companies we know are going to follow through and do a great job through years of relationships,” Maday said.
When it comes to the actual products, Greenwood prides itself on diversity by servicing mid to upper budgets in both new builds and redesigns, working in both newer and older homes, and with smaller and larger layouts, designing the planned rooms from scratch and then bringing them to life with electricity and running water.
Wendy and Neil Maday, at right, with team members Connie Smith and Cathie Coleman in the Greenwood Cabinets & Stone showroom. Photos by Peter Jones
While it is important for a business to limit itself to where it can provide the best quality—hence Greenwood’s absence from carpeting and living rooms—according to Maday, too much of his industry has taken the idea of “limits” in a direction that do not serve customers.
“Where they stop short is they don’t provide the full-service installation of electrical, plumbing, drywall and cabinets,” he said. “And having a showroom is a tremendous benefit. There are a number of companies that work out of a warehouse.”
To put together the often confounding puzzle of a new kitchen, two full and distinct examples are on display in that showroom. Alongside is a comprehensive library of books for additional mix and match in cabinetry, granite, tile, lighting and more.
“There are thousands of choices. We help coordinate that at no additional charge,” Maday said, noting Greenwood’s use of design software to make it all happen.
This sort of work was never part of Maday’s life design. Having grown up in northern Michigan, he had always expected to be building cars, rather than kitchens.
“But I got out of college when the recession was really bad in Detroit,” he said.
That led him back to his father’s kitchen-bath business, and at age 19 on a ski trip to Breckenridge, Maday fell in love with Colorado, an experience that years later led to the founding of Greenwood Cabinets & Stone in 2009.
Like a dealership’s forte in luxury and economy models, Maday is on the lot with traditional, rustic and modern flourishes—mostly with an emphasis on timeless flair.
“We want our customers to be happy down the road,” he said. “We don’t plan to be remodeling their kitchen 10 years later by selling them something trendy. We work really hard to maintain a good reputation and make people feel very happy—at the same time trying to balance a fair price.”
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